Limited edition community shirt raises thousands for Cancer Connections

Limited edition community shirt raises thousands for Cancer Connections

More than £3,500 has been raised for the charity Cancer Connections after the South Shields community put its shirt on an exciting campaign.

South Shields FC’s limited edition community shirt, designed by Little Mix superstar Jade Thirlwall and North East illustrator and designer James Dixon, proved incredibly popular after its launch in October.

All of the Mariners’ profits from sales of the item are being donated to Cancer Connections, of which Jade – also the club’s honorary president – is a long-term supporter and patron.

A cheque for £3,637.37 was presented to the charity by Shields player-assistant manager Jon Shaw and captain Blair Adams on a special visit to the facility, based on Harton Lane in South Shields.

With the shirts – which celebrate some of the town’s most famous names and landmarks – still on sale, that figure is expected to rise in the weeks ahead.

Cancer Connections provides advice and support to cancer patients, carers and families with the aim of making the turbulent journey a little easier for everyone involved.

Charity manager Deborah Roberts said: “We’re absolutely delighted to be involved with South Shields FC, especially considering our patron Jade designed the shirt and has a big connection with the club.

“It has been a difficult two years for fundraising because of the pandemic, so to have a donation of this size is going to be a huge help.

“It’s a beautiful and memorable shirt which is meaningful to anyone who is connected to the town, and the community bought into it massively, far exceeding our expectations.

“We can’t do what we do without people supporting us and making contributions.

“It’s a whole community effort to help those who really need it and Cancer Connections belongs to the community.

“Without the support of brilliant organisations like South Shields Football Club, what we do wouldn’t be possible.”

The money raised for Cancer Connections will help the charity continue its invaluable services, including providing complimentary and vital therapies for cancer patients to give them and their families respite from the stresses of treatment.

South Shields FC player-assistant manager Jon Shaw said: “It was a pleasure to visit Cancer Connections and get a small insight into the incredible work they do.

“It truly is a fantastic facility and I can see why many people who use it describe it as a home from home, because that’s what it feels like.

“Our community shirt was warmly received by supporters and players, and to know that our fanbase came together to buy so many of them and support such a worthwhile charity at the same time is uplifting.

“It’s clear that the funds raised will go such a long way and help so many people in our community.”

The limited edition community shirts remain on sale at https://store.southshieldsfc.co.uk/.